Next Wednesday, on February 19, Apple CEO Tim Cook shared a hint on social media about an exciting “launch.”
“Get ready to welcome a new addition to our lineup,” he posted, accompanied by the hashtag #AppleLaunch.
While Tim didn’t specify when exactly this launch would happen or give any concrete details, the post has sparked curiosity. Tech journalist Mark Gurman from Bloomberg thinks this could be the reveal of a new iPhone SE. He had earlier mentioned that we might see this phone by next week, boasting features like an A18 chip, a bigger 6.1-inch OLED screen, Face ID, a USB-C port, and support for Apple Intelligence.
Apart from the iPhone, there’s buzz about other gadgets. People are talking about new MacBook Air, iPad Air, and basic iPad models coming out soon. There’s also chatter about new products like an updated AirTag and a fresh smart home hub expected later this year.
Since Cook’s message feels more like a teaser than an event announcement, any new product news will likely come through press releases on the Apple Newsroom site. But, we might also see announcement videos on YouTube, similar to how Apple introduced new iMacs, Mac minis, and MacBook Pros with M4 chips last October.
We’ll know more in just six days!
Get ready to meet the newest member of the family.
Wednesday, February 19. #AppleLaunch pic.twitter.com/0ML0NfMedu
— Tim Cook (@tim_cook) February 13, 2025