A new iPhone Pro model is likely on the way from Apple in 2025 and could include significant upgrades. Rumors hint at seven major changes, such as using aluminum for the first time to make the phone feel lighter and thinner. The front camera could move under the screen, creating a sleeker-looking design.
The rear camera might also be moved to the middle so that the phone is easier to hold steady. Apple might strengthen Face ID and better control the temperatures inside the phone. Apple might introduce a larger 6.6-inch Pro iPhone. A new coating could help reduce glare on the screen and make it easier to see in bright sunlight.
The changes suggest Apple wants to give the iPhone a completely new look and feel for 2024. Still, Apple is facing a legal dilemma related to the use of the name iPhone in Brazil. Brazil’s Supreme Court decided that Apple won’t be allowed to register the term “iPhone” as a trademark locally.
A Brazilian company called IGB Electronics registered the “iPhone” name before Apple began doing business in the country. Apple argued in its favor, but the ruling supported the earlier trademark filing by IGB. The iPhone name belongs to IGB Electronics in Brazil, and Apple doesn’t have complete ownership over it.
Meanwhile, Apple continues working on innovative iPhone technologies while coping with challenges to its brand in certain parts of the world.