The latest report from Strategy Analytics claims Xiaomi was the top smartphone vendor in Europe in Q2 2021. The Chinese company reportedly captured a 25% market share with a strong 67.1% YoY growth in shipments. On the other hand, the global leader Samsung‘s smartphone shipments declined 7% YoY.
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Xiaomi shipped the highest 12.7 million units with a 25.3% market share and an excellent 67.1% YoY growth. Samsung was in the second spot in Q2 2021 due to the rising popularity of Xiaomi. Samsung shipped 12 million Galaxy devices and recorded 24% of the total market share.
Apple secured third place with 9.6 million iPhone shipments, a 19.2% market share, and 15.7% year-on-year growth during the same period.
Oppo landed in 4th position with 2.8 million smartphone shipments, 5.6% market share, and remarkable 180% YoY growth. Realme, in the last place on the top 5 vendors list as the company sold 1.9 million units, grabbed a 3.8% market share, and had an excellent 1800% year-on-year growth.
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On the global platform, Samsung was the largest vendor with a 19% share of smartphones shipped. Surpassing Apple, Xiaomi took second place for the first time ever, with a 17% share. Apple slipped to third with a 14% share. Chinese vendors such as Oppo and Vivo recorded strong growth.
