RPRNA

Search results for: “Amazon”

  • Why Siri’s big upgrade needs to be amazing by 2027

    Why Siri’s big upgrade needs to be amazing by 2027

    Apple used to be a top player in smart assistants, but in just 14 years, it’s fallen behind. Back in 2011, Siri felt like the future. Now, in 2025, Apple Intelligence feels weak compared to what’s out there.

    Siri’s 14-Year Journey

    I still remember the iPhone 4S launch when Siri stole the show. It wasn’t even Apple’s idea at first—it started as an app someone else made. Steve Jobs saw its potential, bought it, and put it into the iPhone. That move made smart assistants a must-have for phones. But after 14 years, Siri should be incredible by now.

    It’s not. In 2015, I wished Siri could work with my apps. It’s only starting to do that now, a whole decade later! Worse, in 2018, I listed simple things Siri couldn’t handle—and it still can’t do some of them. Today, Siri feels basic while tools like ChatGPT shine.

    Why Apple’s Behind

    Apple has reasons for lagging. One is reliability. Other companies like OpenAI raced ahead, even if their AI sometimes messed up big time—like ChatGPT inventing fake facts or Google’s Bard flopping in a demo. Siri’s spoken answers can’t afford those mistakes—it’d be risky to hear wrong info without a warning.

    Another reason is privacy. Siri sticks to two rules: process stuff on your phone when it can, and keep your identity hidden when it uses Apple’s servers. That’s safer but less powerful than rivals who use big data centers and know tons about you.

    The Privacy Win

    Last year, I said waiting for a smarter Siri would pay off because of privacy. Our phones hold so much—calendar, messages, health info—and soon, Siri can tap into apps we pick, all without leaving our device. That could make Siri as good as the competition, but safer. I want an assistant who knows me well but stays private. That’s what Apple’s aiming for.

    A Longer Wait

    We thought this new Siri would hit in 2026. Now, the word is it’s delayed to 2027—or later. That’s tough, but if it’s great, we’ll forget the wait. Still, by 2027, other AI like ChatGPT or Amazon’s Alexa will be miles ahead. Siri has to be spectacular to catch up. Apple’s got a big challenge, but I’m hopeful it’ll be worth it.

  • Apple offers discounts on refurbished M4 iMacs

    Apple offers discounts on refurbished M4 iMacs

    Apple recently started selling the M4 Mac mini and MacBook Pro at lower prices in its refurbished store. For a while, the M4 iMac, which came out at the same time, wasn’t included. Good news—Apple has now added it, so the whole M4 Mac family is available!

    Refurbished M4 iMacs Come in Many Colors and Options

    You can now grab the M4 iMac from Apple’s refurbished store in different colors and setups, all at nice savings (spotted by MacRumors).

    The regular price for the basic M4 iMac is $1,299 when brand new. But if you go refurbished, it’s only $1,099—and it still comes with all the matching accessories, like the keyboard and mouse.
    Since all M4 Macs now kick off with 16GB of memory, the starting model is a solid pick compared to older versions.

    That said, many people might want more storage space. Apple has several bigger SSD options to choose from. Just keep an eye on the discounts—they can change depending on how much storage you pick.

    Compare Prices Before You Buy

    If you’re thinking about getting an M4 iMac, don’t skip checking Amazon. They’ve got brand-new ones on sale, sometimes close to Apple’s refurbished prices.

    For instance, a new basic M4 iMac is going for $1,149 right now. That’s just $50 more than Apple’s refurbished version. So, it’s worth a look to see which deal feels right for you! Whether you go refurbished or new, the M4 iMac is a colorful, powerful choice at a better price than before.

  • Apple’s new doorbell might unlock with your face and charge with MagSafe

    Apple’s new doorbell might unlock with your face and charge with MagSafe

    Imagine a doorbell that knows it’s you just by looking at your face! A few months back, Mark Gurman from Bloomberg shared that Apple is working on a smart doorbell and lock combo that uses Face ID. It would connect wirelessly to a special lock you can control without cords.

    Today, a tech insider named Kosutami dropped a hint on X about something extra Apple might add: MagSafe. You’ve probably seen MagSafe on newer iPhones—it’s a handy way to snap on chargers or accessories with magnets. If the doorbell gets this feature, it could mean you’d charge it without plugging anything in, likely because its battery can’t be taken out. We’re not sure yet if it’ll also have a USB-C cable option.

    Wireless charging with MagSafe sounds neat and easy. Most smart doorbells only need a charge a few times a year anyway. We wondered if MagSafe could also let you pop the doorbell off a magnetic plate, but that might make it too easy for someone to swipe it—so maybe not!

    Gurman thinks this doorbell won’t hit stores until 2026 at the soonest. More rumors should pop up to clear things up as time goes on. Apple’s main rival here would be Ring, owned by Amazon since 2018. Apple will probably brag about how safe and private its doorbell is. They already have a HomeKit Secure Video setup that keeps recordings locked tight in iCloud, and this doorbell might include a special security chip too.

    Apple seems ready to dive deeper into smart home gadgets. Besides the doorbell, they’re rumored to be launching a home hub this year and even a camera to take on Logitech’s Circle View. Kosutami, the leaker, is known for collecting rare Apple gear and sometimes nails these predictions. They were right about the iPhone 16 Pro’s metal battery case months ahead and showed off an Apple Watch band made of FineWoven material early. But they’ve been off too—like saying AirPods Pro 3 were coming in August 2024, which didn’t happen.

  • New AirTag tool helps top U.S. airline find lost bags faster

    New AirTag tool helps top U.S. airline find lost bags faster

    With the iOS 18.2 update, Apple has added a handy feature to its AirTag trackers, making it simpler to find lost luggage. This new tool, called “Share Item Location,” needs airlines to join in to work. Now, the busiest airline in the U.S. has jumped on board.

    American Airlines may not have the biggest fleet or the most money, but it carries more passengers daily than any other U.S. airline. That’s why its decision to use Apple’s new feature could help tons of travelers track down their missing bags.

    AirTags have been a game-changer for finding lost luggage since they first came out. Before, telling an airline where your bag might be didn’t always mean they could grab it quickly. Now, Share Item Location lets you safely share your AirTag’s spot with the right airline staff.

    Apple teamed up with airlines to set up a secure way to share this info, using the many Apple devices airlines already have. Only a few people can see the location link, and they need to log in with their Apple ID or work email to view it.

    American Airlines says less than 1% of bags get lost, and most are back with owners within a day. With this AirTag feature, they hope to speed that up even more. If your bag with an AirTag gets left behind, you can start a claim by scanning a special QR code at the baggage desk. Want to know which airlines use this feature? Check our updated list here. You can grab a single AirTag on Amazon for just $23.19 or get a four-pack for $79.99 (down from $99.99).

  • Apple might call new iPhone ‘iPhone 16E’ not ‘iPhone SE 4’

    Apple might call new iPhone ‘iPhone 16E’ not ‘iPhone SE 4’

    Apple is rumored to unveil a new budget-friendly iPhone tomorrow, and hints are strong that it could be named iPhone 16E rather than iPhone SE 4. Initially, many speculated this new model would be another iPhone SE, following the previous generations. However, recent leaks suggest otherwise, leaning towards the name iPhone 16E.

    The name iPhone 16E first popped up in December, mentioned by Fixed Focus Digital on Weibo, a popular social media site in China. Not long after, a leaker named Majin Bu on X (formerly Twitter) echoed these sentiments, suggesting the next iPhone SE might be dubbed iPhone 16E.

    Just today, Majin Bu shared another clue, stating they’ve seen a box labeled “iPhone 16E”. Adding fuel to this rumor, Bloomberg’s tech journalist Mark Gurman commented on a recent post by Apple CEO Tim Cook, hinting at a “new family member” announcement, which might refer to this newly named device. Also, there are several new case listings on Amazon tagged for the iPhone 16E, although this could just be speculation.

    Amazon iPhone 16E

    The expected features for this new phone include a bigger 6.1-inch OLED screen, Face ID for security, a powerful A18 processor, a USB-C port, compatibility with Apple’s AI features, and a custom 5G modem. We’ll find out the official price and when it’s coming out tomorrow.

  • Apple’s App Store faces public hearing in Brazil over competition rules

    Apple’s App Store faces public hearing in Brazil over competition rules

    Next week, Apple will have to explain its App Store practices in Brazil due to an ongoing antitrust investigation. The Brazilian competition authority, known as Cade, has been looking into whether Apple’s rules for the App Store are fair to other companies.

    Antitrust Scrutiny in Brazil

    Cade is holding a public hearing to talk about competition issues in the world of mobile apps, especially on iOS devices. Google will also be there since it’s under similar scrutiny for its Android platform.

    According to local news sources, the hearing is meant to address the increasing complaints about unfair business practices in digital markets, focusing on how mobile devices and their operating systems operate.

    Complaints and Investigations

    Companies like Match, which runs Tinder, and Epic Games, famous for their battle with Apple over Fortnite, have made complaints to Cade about both Apple and Google. These firms argue that Apple and Google have rules that hurt competition. Representatives from these companies are expected at the hearing.

    Cade’s investigation into Apple started when Mercado Libre, a big e-commerce player in Latin America, claimed that Apple forces developers to use its payment system for digital goods, which could stifle competition. There’s also a concern about “tying,” where Apple links the use of one product to another, potentially anti-competitive practice.

    Previous Rulings and Appeals

    Last year, Cade decided that Apple couldn’t stop developers from selling apps outside the App Store in Brazil. Apple was supposed to follow this rule within 20 days or face daily fines of over $40,000. However, after Apple appealed, a judge decided they didn’t need to change right away, giving them more time to argue their case.

    The outcome of this case could mean big changes for how Apple’s App Store operates in Brazil if Apple doesn’t win the appeal.

    Looking Ahead

    The Brazilian government is also planning to look into how other big tech firms like Meta and Amazon do business, showing that this hearing might just be the start of broader regulatory actions. All this comes at a time when international trade tensions, like those hinted at by former US President Trump’s tariff threats, could influence tech policy globally.

    Source

  • Apple might upgrade its top music subscription

    Apple might upgrade its top music subscription

    Apple could be planning to make its best music subscription even better, following in the footsteps of Spotify’s new strategy. According to reports from Bloomberg’s Lucas Shaw, Spotify is crafting a higher-priced version of its music service. This new offering, tentatively named Music Pro, is set to include superior audio quality, concert ticket perks, and tools for subscribers to remix songs. The cost? About $6 more per month than the current subscription fee, bringing the total to around $17.

    Spotify’s move to introduce a premium tier isn’t new; they’ve been wanting to match Apple Music’s high-quality audio for some time now. However, since Apple Music already provides lossless audio without an extra charge, Spotify needs more than just better sound to justify the price hike.

    One idea they’re exploring is selling concert tickets directly through the app, a unique yet problematic market due to the complexities of ticket sales online. Additionally, the ability to remix or adjust songs like a DJ could be a significant draw for users.

    On the Apple side, they’ve been offering advanced audio features like lossless audio and Dolby Atmos without additional cost. However, there’s talk that Apple, along with Amazon, might be considering premium tiers for their apps, including music services. This would be a shift from Apple’s current approach of enhancing services without increasing prices.

    Apple has only raised the price of Apple Music once, from $9.99 to $10.99 a month back in 2022. If they decide to add more expensive tiers, they might include features like exclusive access to music stems for use in apps like GarageBand and Logic. Apple has already tested this concept in its creative workshops at retail stores but not as a take-home feature.

    While nothing is set in stone, the idea of Apple charging more for these advanced features could signal a new direction in how they monetize their streaming service. This could depend on what unique offerings they can bring to the table to make the extra cost worthwhile for subscribers.

    Source

  • Netflix won’t be part of Apple TV after all

    Netflix won’t be part of Apple TV after all

    Recently, some Netflix viewers in the U.S. noticed something unusual. They saw Netflix shows and movies appearing in the “Continue Watching” list on the Apple TV app. This led to rumors that Netflix might finally be working with Apple TV.

    However, it turned out to be just a mistake. Netflix confirmed to a news site that the appearance of their content in the Apple TV app was not intentional. They quickly fixed the error, pulling their shows and movies back from the Apple TV’s queue.

    Netflix has long chosen to keep its service separate from the Apple TV app. This means if you’re using an Apple TV, you won’t find your Netflix watch list mixed in with other services like Apple TV+, Hulu, Disney+, Max, or Amazon Prime Video. Instead, Netflix wants its users to use its own app to keep track of what they’re watching and find new things to watch.

    This approach by Netflix means that fans of the service have to switch between apps if they want to manage their viewing across different platforms on Apple devices. While other streaming services have embraced integration with Apple’s system for a smoother experience, Netflix continues to stand alone. This decision might be based on keeping control over their user experience or other strategic business reasons not fully public.

    So, if you were excited about potentially seeing all your streaming in one place with Apple TV, you’ll have to wait a bit longer or manage your Netflix watching separately.

  • Apple now sells used M4 Macs at lower prices

    Apple now sells used M4 Macs at lower prices

    Apple has recently started selling refurbished MacBook Pro and Mac mini models with M4 chips in several countries including the United States, Canada, the UK, and Ireland. This is the first time these models have been available in Apple’s refurbished store since they were released in October 2024.

    M4 Mac mini with a Blue Light

    In addition, you can find some refurbished MacBook Pro models with M4 chips in Europe, in countries like Belgium, Germany, the Netherlands, Spain, and a few others. These refurbished Macs are cheaper, about 15% less than buying them new from Apple’s website. However, the stock changes a lot, and sometimes you might see the “buy” button isn’t working for certain models in some places. If you want a specific model, you’ll need to check back regularly.

    Apple hasn’t started selling refurbished iMacs with M4 chips yet in any country. Every refurbished Mac comes with all the usual stuff in the box. For the MacBook Pro, you get a USB-C charger and a USB-C to MagSafe 3 cable. The Mac mini includes its power cord. Apple claims they test each refurbished Mac completely, clean it thoroughly, and check it carefully. They also come with Apple’s one-year warranty, and you can buy extra protection with AppleCare+.

    From what we’ve seen, these refurbished Macs from Apple look and work almost the same as new ones, offering a great chance to save money while still buying from Apple. However, if you’re looking for even bigger savings, checking out sellers like Amazon might give you better deals on Macs.

  • Apple’s new ‘Smart Hub’ could be the home control center we’ve waited for

    Apple’s new ‘Smart Hub’ could be the home control center we’ve waited for

    Apple is rolling out three new home devices this year, and the first one is particularly thrilling. I’m dubbing it the ‘Smart Hub’, and it promises to fill a crucial gap in Apple’s smart home setup.

    Apple Home Gets Its First Real Control Center

    Apple has always backed the idea of a ‘home hub’ with its gadgets. According to their support documents, you could use a HomePod, HomePod mini, Apple TV, or an iPad as your ‘home hub.’ But what does that mean? It just allows you to manage your smart devices from afar, set up automation, and gain a few connectivity perks.

    However, this new Smart Hub will redefine what a ‘home hub’ means by acting as the main control center for your smart home gadgets.

    A New Era for Apple’s Home App

    The original HomePod aimed to be this kind of device, but its reliance on Siri for control has been a limitation. Siri’s performance can be hit or miss, and relying solely on voice commands isn’t ideal for everyone.

    Enter the Smart Hub. This device will not only let you use Siri but also gives you a touch screen to interact with all your smart home gadgets directly. While you can already control your home with various Apple devices like iPhones, iPads, and Apple Watches, none of these are dedicated solely to home control.

    Making Smart Home Control Easy for Everyone

    The Smart Hub will come with a 7-inch square screen, perfect for placing on your kitchen counter, attaching to your fridge, or setting on a console table. It’s designed specifically for managing your smart home, running an operating system tailored for this purpose.

    While some people are comfortable using just Siri for home control, many, especially those less tech-savvy, will appreciate having a physical, visible way to manage their devices. If Apple prices the Smart Hub reasonably, you could have several around your home, providing easy access to your smart home controls wherever you are.

    A Long-Awaited Feature for Apple Home Users

    While Amazon and Google have offered display-equipped home hubs for a while, Apple users have been missing this feature. The Smart Hub might just be the answer they’ve been looking for, bringing a new level of convenience and interaction to Apple’s smart home ecosystem.

    Source

More posts