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For years, whispers of a foldable iPhone have echoed through the tech world, a tantalizing prospect that has remained just beyond the horizon. Now, the murmurings are growing louder, suggesting that Apple is finally poised to unveil its own take on the foldable form factor. While rumors persist about a larger foldable iPad in development, it appears that the foldable iPhone is leading the charge, promising to reshape the landscape of mobile technology.

A Screen That Bends: Unpacking the Display Details

The current consensus points towards a clamshell design for Apple’s first foldable phone, reminiscent of the Samsung Galaxy Z Flip or the Motorola Razr. This design philosophy emphasizes portability, offering a standard smartphone experience that can be folded down into a more compact form for pocketability. Imagine a device that seamlessly transitions from a pocket-friendly square to a full-fledged smartphone with a flick of the wrist.

Intriguing reports from reputable sources like The Wall Street Journal suggest that the foldable iPhone’s unfolded display will surpass even the expansive screen of the iPhone 16 Pro Max. This hints at a display size exceeding 7 inches, offering users a truly immersive visual experience. The Journal also touched upon the development of a much larger, nearly 19-inch foldable device, envisioned as a potential laptop replacement, further showcasing Apple’s ambitious exploration of foldable technology.

Developing a foldable device isn’t without its challenges. Apple engineers have been diligently working to overcome hurdles such as minimizing the visibility of the crease, refining the hinge mechanism for seamless folding, and developing a durable and scratch-resistant material for the display cover. Apple’s commitment to polish and refinement suggests that they won’t release a product until these key issues are satisfactorily addressed.

Revitalizing a Market: Apple’s Potential Impact

The arrival of Apple’s foldable iPhone could have a significant impact on the broader foldable market. Industry analysis from Display Supply Chain Consultants (DSCC) paints a picture of a market that, while initially experiencing rapid growth, is now facing a potential slowdown. From 2019 to 2023, the foldable market enjoyed impressive year-over-year growth rates of around 40%. However, DSCC forecasts a significant deceleration to approximately 5% growth in 2024, with a predicted decline in sales beginning in 2025. This stall is attributed to demand plateauing at around 22 million panel shipments.  

However, the entry of a major player like Apple could inject new life into the market. Apple’s influence and brand recognition have the potential to drive mainstream adoption of foldable technology. Many consumers, while intrigued by the concept of foldable phones like the Galaxy Z Flip, have remained loyal to the Apple ecosystem. The introduction of a foldable iPhone could finally persuade these fence-sitters to embrace this innovative form factor. Apple’s ability to seamlessly integrate hardware and software, combined with its focus on user experience, could unlock new functionalities and use cases that further drive consumer interest.  

The Anticipated Arrival: Projecting a Release Date

Based on information from various sources, the foldable iPhone is currently expected to launch in the latter half of 2026, likely alongside the iPhone 18 series. This timeline, of course, is subject to change depending on the progress of development. Any unforeseen technical challenges or supply chain disruptions could potentially push the release date back.  

A significant indicator that the project is moving forward is the reported assignment of the codename “V68” to the foldable iPhone. This suggests that the device has progressed beyond the initial prototyping stages and is now in a more advanced phase of development. While the exact details remain shrouded in secrecy, the codename provides a tangible sign that Apple is seriously committed to bringing this innovative product to market.

Looking Ahead: The Future of Foldable Phones

The development of a foldable iPhone represents a significant step in the evolution of mobile technology. While challenges remain, Apple’s entry into this space promises to bring greater innovation, refinement, and mainstream appeal to the foldable form factor. As we move closer to the anticipated 2026 launch, the tech world eagerly awaits the unveiling of Apple’s vision for the future of mobile devices, a future that may very well be defined by the bend.

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For years, the smartphone industry has been chasing the dream of a truly bezel-less display – a screen that stretches seamlessly across the entire front of the device, creating an immersive, almost magical experience. Apple, renowned for its design prowess and relentless pursuit of innovation, has been widely rumored to be working on such a device. But the path to achieving this technological marvel is proving to be far from smooth.

The current trend in smartphone design leans towards minimizing bezels, shrinking them to almost imperceptible slivers. We’ve seen various approaches, from curved edges that blend into the phone’s frame to precisely engineered notches and punch-hole cameras. Yet, the true bezel-less design, where the screen occupies the entire front surface without any visible border, remains elusive.

Rumors have circulated for some time that Apple was aiming to introduce this groundbreaking display technology around 2026, potentially with the iPhone 18. However, recent whispers from within the supply chain suggest that this timeline might be overly optimistic. The challenges involved in creating a truly bezel-less display are significant, pushing the boundaries of current display manufacturing technology.

One of the key hurdles lies in adapting existing technologies to meet the unique demands of a completely borderless design. Thin Film Encapsulation (TFE), a crucial process for protecting OLED displays from moisture and oxygen damage, needs to be refined for curved or wraparound edges. Similarly, Optical Clear Adhesive (OCA), the adhesive used to bond the display layers, requires significant advancements. Current OCA solutions often suffer from optical distortions at the edges, creating an undesirable “magnifying glass” effect. This is precisely what Apple is reportedly keen to avoid.

Apple’s vision for a bezel-less iPhone reportedly goes beyond simply curving the edges of the display. Instead, the company is said to be exploring a more integrated approach, where the display seamlessly wraps around the edges of the device while maintaining the iPhone’s signature flat-screen aesthetic. Imagine the current flat display of an iPhone, but the screen extends over and around the edges of the chassis itself, almost like water flowing over the edge of a table. This “pebble-like” design, as some insiders have described it, presents a unique set of engineering challenges.

Achieving this seamless integration requires not only advancements in TFE and OCA but also careful consideration of other crucial components. Where do you place the antenna, proximity sensors, and other essential hardware that traditionally reside within the bezels? Finding space for these components without compromising the aesthetic and functionality of the device is a complex puzzle.

The complexities surrounding OCA development are particularly noteworthy. Ensuring consistent optical clarity across the entire display, including the curved edges, is a significant technical hurdle. Furthermore, the durability of the edge-wrapped display is a major concern. How do you protect the vulnerable edges from impact damage and scratches? Current solutions are not robust enough to withstand the rigors of daily use.

The development of such a complex display involves close collaboration between Apple and its display suppliers, primarily Samsung Display and LG Display. These companies are at the forefront of display technology, and they are working tirelessly to overcome the technical barriers that stand in the way of a true bezel-less display. However, adapting existing manufacturing processes and developing new techniques takes time and substantial investment.

The initial target of 2026 for mass production suggests that discussions between Apple and its display manufacturers should have been well underway. However, reports indicate that these discussions are still ongoing, suggesting that the timeline for a bezel-less iPhone is likely to be pushed back further.

The pursuit of a bezel-less iPhone is a testament to Apple’s commitment to pushing the boundaries of design and technology. While the challenges are significant, the potential rewards are immense. A truly bezel-less iPhone would not only be a visual masterpiece but also a significant step forward in smartphone design, offering users a more immersive and engaging mobile experience. Whether this vision will become a reality shortly remains to be seen, but the ongoing efforts and the persistent rumors keep the dream alive. The journey to the elusive edge continues.

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Rob Bonta, the California Attorney General, may challenge the federal government if Trump pushes for new tariffs against Apple. Bonta told the press in San Francisco that his office is observing Trump’s words and is ready to intervene if laws are broken or lawsuits are needed.

Recently, Trump criticized Tim Cook for deciding to produce iPhones outside the U.S., saying Apple should be hit with at least a 25% tariff if it doesn’t bring production back to America. He said that Samsung and other tech companies might also be affected by these tariffs.

Since she has challenged Trump policies before, Bonta met with local businesspeople to talk about how tariffs might disadvantage California’s companies. He said that Apple, with other leading companies, offers employment opportunities in California and helps keep the country’s economy among the top in the world.

If Bonta’s office finds that Trump’s words may end up hurting Apple or other companies unfairly, he is prepared to step in and protect California businesses. Apple has remained silent about the situation for now.

His latest threats have led Apple’s share price to drop and left other electronics companies uncertain about being hit by new tariffs.

Apple has once again been named the most valuable brand in the world, according to Kantar’s latest BrandZ report for 2025. The company continues to lead the list thanks to strong demand for its products and services, along with its focus on innovation and customer experience.

This year, Apple’s brand value grew 15% compared to last year, reaching an impressive $880 billion. This helped it keep the number one spot, followed by Google in second place and Microsoft in third. Amazon and McDonald’s completed the top five.

Kantar noted that tech companies continue to dominate the rankings, taking seven of the top ten spots. Besides the big three—Apple, Google, and Microsoft—other tech brands like Samsung, Tencent, and Facebook also remained strong.

The overall value of the top 100 brands rose by 20% in 2025, bouncing back after a slight dip last year. According to Kantar, this growth shows that strong brands can recover quickly and keep their influence even in uncertain times.

Apple’s ongoing success is mainly due to its ability to launch popular products, like the iPhone and Apple Watch, and to offer seamless services like iCloud and Apple Music. Its loyal customer base and smart marketing also play a big part in keeping the brand on top.

In short, Apple’s position as the world’s most valuable brand shows how staying innovative and customer-focused continues to pay off.

Apple recently shared exciting news about pouring $500 billion into the United States over the next four years. This massive investment will bring 20,000 new jobs and grow the company’s work in manufacturing and research, as reported by Bloomberg. The announcement follows a meeting between Apple’s CEO, Tim Cook, and President Donald Trump.

The company has big plans, including building a new server-making plant in Houston. This 250,000-square-foot facility, set to open next year, will team up with Foxconn to create servers for Apple’s Private Cloud computing system. Apple is also launching a supplier training center in Michigan to prepare the next wave of American manufacturers. Plus, they’re expanding data centers in states like Arizona, Oregon, Iowa, Nevada, and North Carolina. Chip-making for some Apple Watch and iPad models has already kicked off at TSMC’s Arizona site.

The 20,000 new jobs will focus on research, chip design, and artificial intelligence. This follows Apple’s earlier push, which added 20,000 research roles in the past five years. In Detroit, Apple will open a special academy to help smaller businesses learn manufacturing skills. The company is also boosting its U.S. manufacturing fund to $10 billion.

“We believe in America’s bright future and are thrilled to add $500 billion to support it,” Cook said. “We’ll keep partnering with people and businesses nationwide to shape an amazing new story for American innovation.”

This news might be timed cleverly, as Trump has talked about adding a 10% tax on imports from China. In his first term, Cook convinced Trump to skip tariffs on iPhones, warning they’d help rivals like Samsung instead.

Apple’s bold move shows its confidence in America and could spark more growth and jobs ahead. Note: Since this topic touches on political and social themes, the discussion is in our Political News forum. Everyone can read it, but only members with 100+ posts can comment.

A new book titled “Apple’s Chinese Dilemma” is set to reveal how a clever decision made back in 1996 has now put the tech giant at the mercy of an authoritarian government. Subtitled “How the World’s Leading Company Got Caught,” this book compiles insights from over 200 former Apple executives and engineers. It serves both as a history lesson and a warning to others…

We’ve been talking about how Apple’s relationship with China has become more complicated:

First, there’s the danger of relying too much on one country. For example, the start of the COVID-19 crisis in China showed how quickly manufacturing can be affected. Events like natural disasters or political changes can disrupt business, so it’s smart to spread out manufacturing. Second, the relationship between the U.S. and China has always been rocky. The trade battles during the Trump era were especially bad, but even now, there’s always a chance that trade could be disrupted.

Third, being closely tied to China is hurting Apple’s image because of human rights issues there. Apple has to follow local laws, which can go against what the company stands for. Written by a journalist from the Financial Times, “Apple’s Chinese Dilemma” is due out from Simon & Schuster in May. It gives an insider’s look at how Apple helped make China a powerhouse in electronics but ended up trapped by its own success.

Apple is not just any brand; it’s the world’s most valuable company, known for the iPhone that changed how we live, work, and connect. Yet, Apple is now in a tricky spot between two superpowers. When Apple was nearly broke in 1996, it decided to move its manufacturing overseas. After trying out eight countries, China’s offer of cheap, plentiful labor drew nearly all of Apple’s production there. As the iPod and iPhone took off, this relationship with China grew deep, helping Chinese manufacturers learn skills that are now used against Western companies.

“Apple’s Chinese Dilemma” traces how a company that once celebrated “rebels” and “troublemakers” has become silent and compliant under increasing control from China.

Early reviews of the book have been glowing:

• “A fantastic story, brilliantly shared” – Peter Frankopan, Oxford’s Global History Professor and author of “Silk Roads”
• “More than just a page-turner; it’s an essential read.” – Robert D. Kaplan, author of “The Revenge of Geography”
• “A deep dive that’s both unsettling and illuminating.” – Chris Miller, author of “Chip War”
• “McGee illustrates how Apple’s chase for profit in China might undermine its own future and America’s tech leadership.” – Rana Foroohar, author of “Makers and Takers”
• “A vivid account of how Apple won China but lost its essence.” – Isaac Stone Fish, author of “America Second”
• “A must-read for every iPhone user, but a risky one for Apple staff.” – Geoffrey Cain, author of “Samsung Rising” and “The Perfect Police State”

“Apple’s Chinese Dilemma” will hit the shelves on May 13 and is available for pre-order now.