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  • Apple Card savings rate drops, Logic Pro gets new updates & iOS 19 may add a handy battery feature

    Apple Card savings rate drops, Logic Pro gets new updates & iOS 19 may add a handy battery feature

    The company has introduced many changes to its products these days. Apple Card Savings account saw its interest rate drop by Apple for the second time this year. Effective April 2, the mortgage rate has been reduced to 4.15% from what it used to be at 4.25%. Users will not earn as much as they might from some traditional banks.

    In addition, Apple has issued new updates for Logic Pro, the well-known music production tool. The new version includes new tools for making music, along with better sound libraries and more fun options. The changes are made to simplify music creation for all users and improve its quality.

    Long-time Apple fans have heard that iOS 19 will introduce an anticipated new battery feature. Thanks to this feature, users can view exactly how many times their phone’s battery has been charged, which is called the battery cycle count. From this data, users know how well their battery is doing and when they should replace it.

    On the whole, Apple is changing its services and products, even though the lower rewards for using Apple Card aren’t as beneficial as some of the other updates. If you’re looking to save money, create music or just see your battery level, you’ll find a useful feature.

  • Apple’s satellite plans face trouble after turning down Elon Musk’s offer

    Apple’s satellite plans face trouble after turning down Elon Musk’s offer

    Apple has run into difficulties in coding its satellite network. Recent news suggests Apple turned down an offer from SpaceX, meaning they would not have SpaceX’s help with their new satellite system. Apple has not yet specified how it plans to link iPhones and other devices directly with satellites.

    Apple has spent years researching a way for its devices to work with the internet without going through cell towers. The objective was to use satellites for remote coverage where regular network services fail. Because SpaceX’s Starlink network for satellites is a leader in the field, it offered to help Apple with its technology.

    Yet, Apple decided they weren’t interested in a partnership with SpaceX. The company decided that managing its satellite project by itself would keep the project secure. It seems that Apple made a risky choice, which can make it less competitive. Apple is finding out just how expensive and complicated it is to start a new satellite network and this has resulted in delays and stumbling blocks.

    Because companies like SpaceX are taking the lead, Apple may not be able to keep up in the market for worldwide satellite internet. If things do not change quickly, Apple’s plans for satellite-powered iPhones may be in trouble.

  • Apple raises prices for iCloud and Apple One subscriptions in Brazil

    Apple raises prices for iCloud and Apple One subscriptions in Brazil

    In Brazil, the prices for Apple’s iCloud storage and Apple One bundles have gone up. Because of this change, Apple users in the country who count on its cloud and paid subscription services will experience changes.

    Higher prices are set because Brazil has introduced new taxes and its currency fluctuates, which Apple now needs to consider for local services. As a result, Apple adjusted the subscription prices to match today’s costs.

    Now, iCloud charges more for monthly fees in each storage plan. Prices for the 50GB, 200G,B and 2TB plans have all increased. Subscribers in Brazil now have to pay more for Apple One, the bundle that offers Apple Music, Apple TV+, Apple Arcade and extra iCloud storage.

    Apple has raised the prices of its subscriptions in Brazil before. Similar structural changes were put into place in the past for economic reasons. Residents of Brazil are encouraged to check their subscription information and decide if they’d like to stay with the new prices or change their plans.

    All in all, these price rises show how tough it can be for companies to run digital services across the world’s different economies. Customers may notice some cost adjustments on Apple’s services because of factors in each location.

  • Apple builds smarter Robots by teaching them to learn like humans

    Apple builds smarter Robots by teaching them to learn like humans

    Apple has created technology intended to help robots acquire people-like behavior. In a recent test, the researchers guided the robots by using models to learn from watching videos or text instructions.

    Apple’s new system, Human-Guided Spatial Semantic (HUGS), was used to assemble these foundation models. Experts do this by fusing short videos of people at work with digital scans of the spot they recorded. As a result, robots are able to deduce both the motion and the location of events. Training the system involved 20 different tasks, including opening drawers, picking up garbage and setting objects on shelves.

    It’s exciting because the robots can discover solutions on their own. Instead, they can be taught from one simple example. With one-shot imitation learning, the robot is able to repeat the task correctly even after only one demonstration.

    This might result in smarter robots that can be used at home or in services in the future. Though Apple hasn’t said if this research will appear in a new product, it is obvious they are working extensively on robotics and AI.

    From the research, it is clear that Apple is working on giving machines greater intelligence so they can be more beneficial and handle what happens around them just as people can.

  • Apple may delay next-gen Siri reveal at WWDC, but big changes are coming

    Apple may delay next-gen Siri reveal at WWDC, but big changes are coming

    Siri is about to become smarter, but the focus of this year’s WWDC might not be on this update alone. Although some big Siri upgrades are on their way, Apple is likely to unveil them later in the year or even next year.

    It is claimed that the improved Siri is synchronized with ChatGPT, helping it handle and respond to difficult questions. Apps and services from Apple should now work together much more efficiently, allowing iOS to be more useful daily. Apple employees are already trying out the updated Siri within iOS 18.

    The entire OS likely won’t be able to release at WWDC 2025. According to information, Apple will present some of its AI updates, but users may get all the features gradually. The method helps Apple smooth out any initial glitches before releasing the product.

    Even if Siri isn’t highlighted this year at WWDC, AI will be a major part of what’s discussed. Apple is planning to strengthen notifications, add better writing tools and provide better photo editing using local processing. At this point, Siri is still improving, and a powerful AI update is coming in phases. Apple is being meticulous to ensure no issues arise when everyone has access to the software.

    Source/Via

  • iPhone 17 Air battery size leaked, US questions Apple’s AI deal with Alibaba

    iPhone 17 Air battery size leaked, US questions Apple’s AI deal with Alibaba

    There are rumors that the iPhone 17 Air will have a longer battery life. The leak indicates that the iPhone 17 Air will have a 2,461 mAh battery. The new battery is just a little larger than the one in the iPhone 15 Pro, but it’s significant since the iPhone 17 Air is likely to be thinner and lighter too. Apple may shrink the size and design of the Dynamic Island in the upcoming iPhone 17 Air, to make it look more refined.

    At the same time as preparing its new phone, Apple is responding to criticism regarding its collaboration with Alibaba for AI purposes. There is a report that Alibaba’s cloud services may be used by Apple to develop some of its AI products in China. Nonetheless, some members of Congress worry about the dangers to U.S. security if a company linked to China is involved.

    Lots of senators are pressuring Apple not to use Alibaba’s technology for features like Apple Intelligence or Siri. Many are concerned that sharing data in China might make it possible for the government to monitor user privacy. Apple is not commenting on the deal, but it is expected to provide more details about its AI plans during WWDC 2025 next month.

    Simply put, Apple is introducing new hardware and software and yet it faces important questions about privacy and security.

    Source/Via

  • US government checks Apple’s deal with Alibaba over data concerns

    US government checks Apple’s deal with Alibaba over data concerns

    The deal between Apple and Alibaba is being examined by the U.S. government, mainly regarding data security. Storing iCloud data for Chinese users with Alibaba’s cloud services is allowed by this partnership, which has led to concerns in Washington.

    This is happening during a period when the U.S. and China have high tensions over tech and data privacy. Authorities are studying whether this partnership might endanger user data or break national security rules.

    Apple has made it clear that the relationship with Alibaba impacts only Chinese users. Since 2018, Apple has been complying with China’s laws by storing local user data on servers managed by a Chinese company. Here, the management of iCloud services by Guizhou-Cloud Big Data is carried out with strict attention.

    Apple highlights that all the data is guarded and encrypted on their devices. GCBD, owned by the local government, holds the encryption keys. According to Apple, they do not share user data with the Chinese government unless forced by law.

    Worries remain among U.S. lawmakers and officials that private data could still fall into the hands of the Chinese government. Though the review might not lead to blocking the deal, it underlines American concerns about data protection outside the country.

    This research highlights that the transfer of global tech deals is being carefully scrutinized, especially if they feature nations with rocky relations.

  • Apple updates its AI speech, News app and App Store pricing

    Apple updates its AI speech, News app and App Store pricing

    Apple recently updated several of its services, making them easier for users, better for developers, and more advanced using AI technology.

    Improving how Apple AI comprehends and speaks English is a key subject for the company. Today, AI assistants have trouble understanding different accents, which can confuse. Using a big dataset named Common Voice, Apple researchers are teaching the AI to talk clearly and comprehend accents. They are working to ensure AI speech sounds natural and functions the same way for individuals from across the world.

    In the meantime, Apple News+ is quietly increasing in popularity. Even though many people focus more on Apple Music or TV+, the service provides plenty of value for folks who trust reliable news. The app provides access to great articles from top publications such as The Wall Street Journal and The Atlantic. Things like family sharing and customized suggestions are making it a standout service from Apple.

    The company brought new changes to App Store pricing. Developers in 30 different countries will face updated taxes and currency rates beginning on May 27. As a result, local customers can expect fair and precise prices. The company reminded developers that they are now able to use up to 900 prices for their apps and in-app products.

    These changes demonstrate Apple’s unwavering effort to increase user satisfaction and make it easier for developers. Apple is working on making its services more intelligent, reading more seamlessly, and making pricing tools clearer throughout its ecosystem.

  • Apple keeps top spot as world’s most valuable brand in 2025

    Apple keeps top spot as world’s most valuable brand in 2025

    Apple has once again been named the most valuable brand in the world, according to Kantar’s latest BrandZ report for 2025. The company continues to lead the list thanks to strong demand for its products and services, along with its focus on innovation and customer experience.

    This year, Apple’s brand value grew 15% compared to last year, reaching an impressive $880 billion. This helped it keep the number one spot, followed by Google in second place and Microsoft in third. Amazon and McDonald’s completed the top five.

    Kantar noted that tech companies continue to dominate the rankings, taking seven of the top ten spots. Besides the big three—Apple, Google, and Microsoft—other tech brands like Samsung, Tencent, and Facebook also remained strong.

    The overall value of the top 100 brands rose by 20% in 2025, bouncing back after a slight dip last year. According to Kantar, this growth shows that strong brands can recover quickly and keep their influence even in uncertain times.

    Apple’s ongoing success is mainly due to its ability to launch popular products, like the iPhone and Apple Watch, and to offer seamless services like iCloud and Apple Music. Its loyal customer base and smart marketing also play a big part in keeping the brand on top.

    In short, Apple’s position as the world’s most valuable brand shows how staying innovative and customer-focused continues to pay off.

  • Apple brings CarPlay Ultra to more cars and adds Spotify playlist import to Apple Music

    Apple brings CarPlay Ultra to more cars and adds Spotify playlist import to Apple Music

    Apple has officially launched CarPlay Ultra, its upgraded in-car system that works with iOS 18. This new version offers deeper integration with car hardware, including gauges and climate controls, while still showing familiar iPhone apps on a larger dashboard screen. Drivers can view maps, music, and even check their speed or fuel levels—all from one interface. Porsche and Aston Martin are among the first to bring this next-gen CarPlay to their latest models.

    CarPlay Ultra doesn’t just look better—it’s smarter too. It allows the iPhone to manage key vehicle functions like air conditioning and seat settings. Car brands can even adjust the system’s colors and layouts to match their design style.

    Alongside this, Apple Music is also getting a useful update. Apple has started rolling out a playlist transfer tool that lets users bring over playlists from other music services like Spotify, YouTube Music, Tidal, and more. This feature appears to be powered by the third-party service SongShift and shows up in the Apple Music app under settings > account > transfer music. It’s rolling out slowly, so not everyone may see it yet.

    Together, these updates show Apple’s push to make both driving and music experiences smoother and more connected. Whether you’re behind the wheel or switching music apps, Apple is trying to make it all feel simple and seamless.

    Source/Via

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