According to the latest report by Canalys, the Indian smartphone market has grown by nearly 8% YoY in Q3, 2020. The shipping of the smartphone is about 50 million units.
After the recession in the second quarter of 2020, the market recovered largely due to stock inflows into online channels. The market moved towards a strong growth of 8% YoY due to the festive deals on both Amazon and Flipkart.
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In Q3 2020, Xiaomi is on the top in the Indian market by capturing around 25% of the total market share and shipping 13.1 million units, calculating an increase of 9% YoY. By shipping 10.2 million units, Samsung comes in the second position and increased its market share to 20.4% from 16.8% in Q2 2020.
Vivo ranked third, which shipped 8.8 million units. Nearly fourth was Realme, with 8.7 million units shipped and OPPO with 6.1 million units in 5th place. Apple’s iPhone shipments grew in double digits for the quarter, shipping around 800 million units.
“Smartphone vendors are definitely bullish. The government, slowly but surely reducing restrictions on movement after a three month lockdown, has created the perfect atmosphere for sustained growth. While almost all vendors have shown positive shipment growth, the true winners are the online channels, who have been buoyed with a huge influx of devices ahead of the festive season. Ongoing sales at Amazon and Flipkart are a clear indication that despite the economic downturn, India’s penchant for a good smartphone, and a good bargain, remains intact” added Adwait Mardikar